Episode 1: Sophie Hughes Stokes of Ore
Today we’re taking to Sophie Hughes Stokes, jewelry designer and brick and mortar shopkeep. Her award-winning store Ore features her own completely ethically sourced and designed jewelry as well as pieces from female designers from around the Boston area. Sophie and I talk about her track to becoming a jewelry designer (2:38), how she knew she wanted to open a brick and mortar (4:50), and how she managed her own exceptions of starting a shop (6:35). We talk about parring down social media as a way of keeping your brand concise (17:00) and about finding the balance between your creativity and customer demand (32:26). We also talk about something I struggle with in my own business, which is staying on track and maintaining focus while being pulled in so many different directions (18:40) and she gives us mantra (that I’ve since adopted) that allows her to stop working and go home and rejuvenate (35:00). Enjoy the show.
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